Comfort People in China
Bring Joy to Everyone
Florentijn Hofman is the artist of the Rubber Duck project. The Rubber Duck has been touring around the world since 2007. THE RUBBER DUCK TOUR CHINA is part of this touring in the world project. The goal is to bring contemporary art to china and show one of the artworks of Mr. Hofman in public space and try to create a more open approach to art and public space.
Humour, sensation, maximum impact; internationally renowned artist Florentijn Hofman does not settle for less. His sculptures are large, very large, and are bound to make an impression. Hofman’s sculptures often originate from everyday objects. They are all ready-mades, selected by Hofman for the beauty of their forms. Subsequently he crafts these into clear and iconic images; cartoonish blow-ups of reality that alienate and unsettle through their sheer size and use of materials. Nevertheless they are immediately identifiable and have an instant appeal. Inflatables, window stickers, agricultural plastic sheeting: for Hofman any material is suitable for turning into art.
Although artists do not always tend to value reactions of passers-by, for Hofman the audience is an essential part of his work. An encounter with one of Hofman’s extraordinary sculptures invites us to stand still for a moment and to look. Hofman: ‘My sculptures cause uproar, astonishment and put a smile on your face. They give people a break from their daily routines. Passers-by stop in front of them, get off their bicycle and enter into conversation with other spectators. People are making contact with each other again. That is the effect of my sculptures in the public domain.’